Turn more website shoppers into ready-to-buy customers
Upstart Auto Retail delivers a modern, high-converting digital retail experience tailored for Subaru dealerships. By guiding online shoppers from browsing to financing, our solution helps dealers capture more qualified leads and turn them into showroom-ready, ready-to-finance buyers. Backed by AI-powered financing technology and a seamless handoff to your in-store process, Upstart empowers your sales team to close faster and more profitably—every step of the way.
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Capture more quality leads from high-intent shoppers
Upstart’s modern shopping experience is designed to engage today’s digital-first car buyers. From the moment they land on your site, shoppers can easily navigate a streamlined, mobile-optimized journey that keeps them engaged through every step of the deal. Buyers can build their own deal online—configuring payments, terms, trade-in values, and vehicle selections—making the path to purchase faster and easier.
Streamline your sales flow and speed your deals
Our solution integrates seamlessly with your existing CRM, trade-in, and F&I platforms to reduce manual entry and unnecessary back-and-forth. Dealerships can customize the lead capture experience to fit their unique sales process, ensuring the intake of higher quality leads while maintaining flexibility. Once a shopper arrives in-store, sales teams can instantly pick up the deal right where the customer left off online—creating a connected, efficient, and faster close experience for everyone.
Improve gross and increase finance penetration
With built-in financing integrations, dealerships can submit credit applications directly to Upstart’s AI-powered financing platform, as well as RouteOne and Dealertrack—all in one click. Front- and back-end gross can be maximized through early upsell opportunities for F&I products and accessories, built directly into the shopper’s online journey.
Provide a faster and better financing experience - powered by AI
Dealers can gain access to Upstart Auto Finance - an AI-powered finance solution that delivers faster credit decisions and more flexible offers, so you never miss a sale. Upstart Auto Finance individually prices each car buyer by evaluating thousands of data points, unlike legacy financing that relies on traditional credit scores, helping buyers get the best offer and dealers get the most profit.
